In the metals business since 1989, René started his career in market research, analyzing the ins and out of the aluminium industry. He then moved to marketing and trading, conducting business in diverse geographies (Europe, Asia, the America’s, Africa) and handling both metals and bulk commodities. From hands on Sales Rep to General Manager, René has developed an in depth understanding of the metals industry. His partly French origin clarifies his equally deep appreciation of wines. Being a marketer at heart, René thrives on understanding customer requirements and working together to develop long lasting mutually beneficial relationships.